The gentleman's motoring community. Dedicated to sharing the lesser-known facts of the automotive world.
Audi have had their fair share of triumphs on the road as we have shared in the first 4 parts of this week's history - But it wouldn't be fair however to come this far without mentioning some of their glistening motorsport successes. 1937 Auto Union V16, Typ C, Stromlinen-Rennwagen The Type C represented the... Continue Reading →
From 2002 up to 2003, Audi headed the Audi Brand Group, a subdivision of the Volkswagen Group's Automotive Division consisting of Audi, Lamborghini and SEAT, that was focused on sporty values, with the marques' product vehicles and performance being under the higher responsibility of the Audi brand. 2002 marked the true shift into what we... Continue Reading →
Audi AG (1985) In 1985, with the Auto Union and NSU brands effectively dead, the company's official name was now shortened to simply Audi AG. At the same time the company's headquarters moved back to Ingolstadt and two new wholly owned subsidiaries; Auto Union GmbH returned and NSU GmbH was formed to own and manage the historical... Continue Reading →
Auto Union GmbH (1949) With the Red Army quickly advancing on Zwickau immediately after the war, and faced with the prospect of trying to salvage what was left of the company, Auto Union's executives had no option but to flee and re-establish the company on Western side of the partitioned Germany. Thus a new Auto Union company was launched... Continue Reading →
This week it's about the history of Audi. In Part 1 we set the stage with some of the iconic Marques which came to make up the Audi we all know today. The first key merger in the corporate family tree is the original Auto Union - a series of significant developments across four companies... Continue Reading →
Infernal Combustion 